CVB and destination marketing professionals are looking toward the future, and what helping rebuild their community’s hospitality and tourism sector after an unprecedented worldwide pandemic is going to look like. Discover the Trends for CVBS and DMOs Post-Pandemic.
Trends for DMOs
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Based in a 2021 DestinationNEXT Futures Study, NextFactor conducted 150 interviews with a group that consisted of “disruptors” in industries like technology and health, tourism industry professionals, association leaders, meeting and event planners, supply chain partners like hotels and airlines and community leaders such as economic development and education organizations.
- Government, community and industry priorities have to become aligned to drive the competitiveness of a destination.
- There continues to be a thirst of unique, authentic travel experiences.
- There’s an increase in the desire to experience travel that has deeper meaning and that generates personal enrichment and wellbeing.
- Business events costumers are expecting better collaborations with destinations to achieve greater outcomes.
Within the top 25 out of 100 ranked industry and consumer trends of the 2021 DestinationNEXT Futures Study, there are new trends based on new hygiene protocols and wellbeing:
Travelers are Paul Ouimet, president of MMGY NextFactor said: “Today, it’s not good enough for a destination to just be known—you have to be known for something.”
Key Prevention Strategies for Facilities:
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- Promote vaccination against COVID-19.
- Work with local and state health departments to offer COVID-19 vaccination events.
- Prevent crowding at events, for example, by modifying layouts or installing physical barriers or guides to support physical distancing, where appropriate.
- Hold events outdoors, when possible.
- Improve ventilation for indoor events.
- Conduct routine cleaning to help maintain healthy facilities.
How many guests can safely attend a conference event:
CDC does not provide specific numbers, including maximum or minimum numbers, of attendees for events and gatherings. Event organizers should work with local public health officials and follow applicable local laws and regulations, including those related to privacy, to determine the prevention strategies needed in their area. Event organizers should also monitor levels of community transmissions (low, moderate, substantial, or high) and local COVID-19
How to select the right destination for your next in person meeting?
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The safety and wellbeing of the attendees is the utmost priority.
Safety Protocols
- What phase of reopening are the city and state in, and what safety and sanitation protocols are in place?
- Are there any restrictions that limit out-of-state and/or international visitors?
- What steps has the destination taken to ensure continued visitor safety? Is there an ongoing local program in place for restaurants, attractions and shops?
- Are there local partners that can provide Covid-19 testing for your meeting attendees either on site or nearby?
- Does the CVB provide relevant, updated information for Covid-19 and meetings in one convenient location?
- Can the CVB share a list of available emergency medical services within a prescribed area of response to your event?
